Posted in Direct Mail, Print Design on 08. Oct, 2011
Catalog printing, as opposed to flyer printing, is not a cheap advertising project to undertake. Because of this, you have to be wary of the possible reasons for it to fail. Amateur Styling Since the job of putting out a catalog is certainly not the same as a simple postcard printing, more thought should go [...]
Posted in Direct Mail, Print Design on 22. Sep, 2011
Every business owner who commits to a postcard printing project needs to know that not all types of advertising are created equal. A certain type is more focused on the response it generates than establishing a brand name in the market. Direct response marketing is the former and this will serve many start-ups better than [...]
Posted in Direct Mail on 14. Sep, 2011
Postcard printing is one form of direct mail marketing that is quite different from telemarketing. Although both can be labeled under the same direct marketing umbrella, a business owner will need to evaluate which method would suit the type of products they are selling, their demographic and the possible response they can expect from their [...]
